The Brand and the Real Thing: Kenya – Shining for Some
30/11/2012 § Lascia un commento
by Renard Teipelke
An amazing landscape, wild animals, beautiful sunsets, white beaches, traditional tribe villages, mountains and valleys…one could easily continue the list of things for which Kenya is famous for. This country in East Africa is one of the prime tourist destinations in Africa and equally depends on the revenues from this large economic sector (678 mio. Euro revenue earnings in 2010). The country is well branded internationally and has established very clear pictures as images of Kenya in many people’s minds (see another article on this blog here).
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